Search results for: graphic design

Stop, Think, Go, Do: How Typography and Graphic Design Influence Behavior
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Stop, Think, Go, Do: How Typography and Graphic Design Influence Behavior

This revolutionary guide is not only the first to look at how typography in design creates a call to action, but it also explores type and image as language. Stop, Think, Go, Do is packed with arresting imagery from around the world that influences human behavior. Page after page, you’ll find innovative messages that advocate, advise caution, educate, entertain, express, inform, play, and transform.

Graphic Design Process: From Problem to Solution 20 Case Studies
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Graphic Design Process: From Problem to Solution 20 Case Studies

The process of creating graphic design cannot be easily defined: each designer has their own way of seeing the world and approaching their work. Graphic Design Process features a series of in-depth case studies exploring a range of both universal and unique design methods. Chapters investigate typical creative strategies—Research, Inspiration, Drawing, Narrative, Abstraction, Development, and Collaboration—examining the work of 20 gr...

The Complete Graphic Designer: A Guide to Understanding Graphics and Visual Communication
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The Complete Graphic Designer

Initially I was not sure about my purchase since this book was not reviewed and rated. I kind of took the risk...but it paid off.. I am very happy with this book since my purpose of buying this book was to get an overall theory book on graphic design which wouldn't be very detailed and filled with history. This is such a book that dives directly by defining what actually graphic design is and what it is not. This is a book that is an...

Intuicion, accion, creacion: Graphic Design Thinking
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Intuicion, accion, creacion: Graphic Design Thinking

¿Cuáles son las técnicas y herramientas para idear en clave gráfica? En el proceso de diseño, los conceptos y soluciones habitualmente son el resultado de la aplicación deliberada de ciertos procedimientos. Bajo la dirección de Ellen Lupton, diversos profesionales del mundo del diseño exploran en este libro algunas de estas técnicas y nos proporcionan una guía práctica y visual para conciliar análisis e intuición en el desarrollo de ...

365 Habits of Successful Graphic Designers: Insider Secrets from Top Designers on Working Smart and Staying Creative
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365 Habits of Successful Graphic Designers

365 Habits of Successful Graphic Designers reveals solutions from a wide range of freelance designers whose years of experience have helped them find not only the most creative solutions for their clients' design needs, but also the most successful solutions. With a rich compilation of material from previous publications by the authors, this book also focuses on the daily habits that inspire these designers to stay creative and busin...

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Drawing for Graphic Design

An excellent treatise on the importance of drawing as a means to discover and invent visual form. It reinforces the importance of continuing to teach drawing as a critical thinking skill for students of graphic design.

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Graphic Design for Architects

Graphic Design for Architects is a handbook of techniques, explanations and examples of graphic design most relevant to architects. The book covers a variety of scales of graphic design, everything from portfolio design and competition boards, to signage and building super-graphics – to address every phase of architectural production. This book combines and expands on information typically found in graphic design, information design,...

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Color Management: A Comprehensive Guide for Graphic Designers

Whether they are working in print, interactive, environmental, or web-based design, designers will learn how to apply color theory to their work in order to communicate and entertain. Graphic design professors John Drew and Sarah Meyer explain all of the technical issues that are relevant to communicating with color in 2-D and 3-D environments and in still and moving images. This invaluable guide arms designers with all the in-depth ...

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Best Practices for Graphic Designers, Packaging

Best Practices for Graphic Designers, Packaging, takes you through the entire packaging process from strategy and concept development, through choosing the right materials, naming systems, studying the competition, surveying the shelf landscape and more. Gain strategic insights on all aspects of package design. From starting with a blank slate all the way up to a finished product, this informative guide to all-things-packaging covers...